Looking back on the truly interesting history of Mercedes-Benz (with my very limited knowledge) I couldn't mention any serious failures during the development of the label... Of course, some models were called outrageous - but they are excitement by today...
a) The A-class with a sandwich-floor: it was the first compact car of a luxury label and its ingenious concept lives on both with Mercedes-Benz ("energy space" or Smart) and many other brands...
b) The S-class of the 1990's (W140): the largest S-class ever, the first S-class in Europe with a diesel engine, the first S-class with a V12 engine - it is technological development if you can pack all of its luxury in a smaller car body, too...
c) The Maybach models: the Maybach Manufacture had to be closed because of the sensational lack of interest - but I think the few people who bought a Maybach must be very satisfied with their unique car, and that's what luxury marques are all about...
Everything else was a loud success, an automotive legend and a milestone of technology... There must be many factors of Mercedes-Benz's capability to work without failures - let's see some of them:
a) INNOVATIVE SPIRIT: there are inventions without end that were first available with Mercedes-Benz - and if you implement the technologies of the future in a car then the car is going to be durable, too...
b) TRADITIONAL QUALITY: quality seems to be still more important for Mercedes-Benz than the number of vehicles sold - the relatively high prices reflect this design philosophy...
c) TRADITIONAL LUXURY: a Mercedes-Benz has to be among the most luxurious and comfortable cars in a very sharp competition for customers - however if you buy such a prestigeous and valuable vehicle you also try to take best care of it, that means the customers of Mercedes-Benz are also selected car fanatics...
Obviously there is much to learn from the Daimler PLC...
Best wishes, Joseph de la Mikula and Team
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